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    <title>Koala</title>
    <link>http://koala.im</link>
    <description>Blog about human resource and social advertising</description>
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<item>
	<title>Direct Response Advertising</title>
	<link>http://koala.im/476221-Direct-Response-Advertising.html</link>
	<pubDate>Sat, 31 Jul 2010 04:03:16 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        A Powerful Direct Response Marketing Guide that Can LiterallyDouble or Triple the Number of New Clients Your Bring Into YourBusiness Online or Offline Contact Information TimothyLittle--For details on how to launch a direct response Web siteor mail marketing campaign contact me by E-mailtimlitnethawk.com. For free consultation e-mail the quote format e-SiteSolutions.com or call me by phone at  -Part: Defining Direct Response AdvertisingDirect Response marketing is accountable. It is advertising ...	</description>
	<content:encoded><![CDATA[&quot;A Powerful Direct Response Marketing Guide that Can LiterallyDouble or Triple the Number of New Clients Your Bring Into YourBusiness Online or Offline&quot; Contact Information TimothyLittle--For details on how to launch a direct response Web siteor mail marketing campaign contact me by E-mailtimlitnethawk.com. For free consultation e-mail the quote format e-SiteSolutions.com or call me by phone at  -Part: Defining Direct Response AdvertisingDirect Response marketing is accountable. It is advertising youcan justify and track. Not only is direct response marketingmeasurable but it can easily be adapted to fit your advertisingbudget. The heart of direct response advertising is in the planning,organizing and pricing of the marketing campaign. Small businessentrepreneurs must match mailing list selection to prospectprofiles and design a campaign that targets the customer. Mostimportantly, providing follow up service with back-end analysis,fulfillment of orders ...]]></content:encoded>
	<guid isPermaLink="false">http://koala.im/476221-Direct-Response-Advertising.html</guid>
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<item>
	<title>Mobile Marketing - The Future of Advertising</title>
	<link>http://koala.im/489526-Mobile-Marketing-The-Future-of-Advertising.html</link>
	<pubDate>Fri, 30 Jul 2010 05:02:34 -0500</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        The rise of the cell phone industry has brought about monumental changes in the way consumers view and respond to advertising data. Cell phone users can now surf the web and view specific content on their mobile devices with little exposure to traditional advertising media. Mobile marketing seeks to target users via mobile phone devices and thereby gain a wider audience for company promotion. Since cell phone numbers are not in the public domain, mobile marketing has created an opt-in program wh...	</description>
	<content:encoded><![CDATA[The rise of the cell phone industry has brought about monumental changes in the way consumers view and respond to advertising data. Cell phone users can now surf the web and view specific content on their mobile devices with little exposure to traditional advertising media. Mobile marketing seeks to target users via mobile phone devices and thereby gain a wider audience for company promotion. Since cell phone numbers are not in the public domain, mobile marketing has created an opt-in program whereby users can choose to receive the advertising messages that interest them on their mobile phones. Users can also opt out of the programs by sending a simple text message to the company. Some networks also offer the ability to receive advertisements customized to the current location of the mobile device. These location based services operate by means of a GPS chip in the phone which allows the provider to determine the user's location. In this way, companies are assured of reaching the consu...]]></content:encoded>
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<item>
	<title>methods of advertising</title>
	<link>http://koala.im/757979-methods-of-advertising.html</link>
	<pubDate>Wed, 28 Jul 2010 07:30:57 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        Occupation and commercialisation of public space Every visually perceptible place has potential for advertising. Especially urban areas with their structures but also landscapes in sight of through fares are more and more turning into media for advertisements. Signs, posters, billboards, flags have become decisive factors in the urban appearance and their numbers are still on the increase. Outdoor advertising has become unavoidable. Traditional billboards and transit shelters have cleared the wa...	</description>
	<content:encoded><![CDATA[&lt;a rel&quot;nofollow&quot; onClick&quot;javascript:pageTracker.trackPageview'outgoingarticleexitlink';&quot; href&quot;http:englishurban.blogspot.comadvertising.html&quot; title&quot;bunty mann s blog&quot;&gt;Occupation and commercialisation of public space&lt;a&gt; Every visually perceptible place has potential for advertising. Especially urban areas with their structures but also landscapes in sight of through fares are more and more turning into media for advertisements. Signs, posters, billboards, flags have become decisive factors in the urban appearance and their numbers are still on the increase. 'Outdoor advertising has become unavoidable. Traditional billboards and transit shelters have cleared the way for more pervasive methods such as wrapped vehicles, sides of buildings, electronic signs, kiosks, taxis, posters, sides of buses, and more. Digital technologies are used on buildings to sport 'urban wall displays'. In urban areas commercial content is placed in our sight and into our consciousness ever...]]></content:encoded>
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<item>
	<title>10 Critical Things To Do Before You Spend A Dime In Advertising</title>
	<link>http://koala.im/201624-10-Critical-Things-To-Do-Before-You-Spend-A-Dime-In-Advertising.html</link>
	<pubDate>Tue, 27 Jul 2010 09:11:23 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        ResearchLets say it againResearchGrrrrrrrr.The word research can make many eBusiness owners cringe. Why?Because it sounds like such hard work. Lets analyse the word itself. Search means to go looking forsomething and re means again. Put them together and it meansto go looking for something again.Guess what? Research is hard work. However, to survive online research mustbe done and it must be done on a regular basis. So if you dontlike doing research, well basically, thats too bad. Its timeto tak...	</description>
	<content:encoded><![CDATA['Research''Let's say it again''Research''Grrrrrrrr.The word 'research' can make many eBusiness owners cringe. Why?Because it sounds like such hard work. Let's analyse the word itself. 'Search' means to go looking forsomething and 're' means 'again'. Put them together and it meansto go looking for something again.Guess what? Research is hard work. However, to survive online research mustbe done and it must be done on a regular basis. So if you don'tlike doing research, well basically, that's too bad. It's timeto take it by the hand and make it your friend because you needto do research to be a successful eBusiness owner for thesereasons:'Research is going to take time, however, in the long run it'sgoing to save you a lot of money. 'Research is what's going toset you apart from everybody else. By taking the time toresearch hot topics, hot websites and the latest techniques ofInternet gurus you are going to learn what is currently workingand what is currently not worki...]]></content:encoded>
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<item>
	<title>Business Checks with a lot of Class</title>
	<link>http://koala.im/248509-Business-Checks-with-a-lot-of-Class.html</link>
	<pubDate>Mon, 26 Jul 2010 09:20:59 -0500</pubDate>
	<category><![CDATA[Self Improvement]]></category>
	<description>
         Let others know that you are a serious contender! Let yourbusiness checks represent the core of your company. Show themyour competitive advantage when they receive your businesscheck. With your own check printing software, you can remove the waityou might otherwise have by relying on a third party. You can dothe job yourself and save your company money by just a littleinitial investment. Over the years, think of how using your ownresources can affect your bottom line. The savings willdefinitely...	</description>
	<content:encoded><![CDATA[ Let others know that you are a serious contender! Let yourbusiness checks represent the core of your company. Show themyour competitive advantage when they receive your businesscheck. With your own check printing software, you can remove the waityou might otherwise have by relying on a third party. You can dothe job yourself and save your company money by just a littleinitial investment. Over the years, think of how using your ownresources can affect your bottom line. The savings willdefinitely be worth the initial investment. More importantly, itputs you in control. If the control is not what you are after,try developing a relationship with a check printing company.There are numerous check printing companies on the national orlocal level.Another way to increase your company's awareness is bypersonalizing your envelopes with you own return address labels.You can avoid the cost of having your envelopes professionallyprinted, but still leave the recipient with the lasti...]]></content:encoded>
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<item>
	<title>How a Group Purchasing Organization Can Save Your Business Money</title>
	<link>http://koala.im/329310-How-a-Group-Purchasing-Organization-Can-Save-Your-Business-Money.html</link>
	<pubDate>Sat, 24 Jul 2010 11:23:55 -0500</pubDate>
	<category><![CDATA[Self Improvement]]></category>
	<description>
        GPOs Group Purchasing Organizations have been around forabout ten years primarily in the healthcare industry. The basicconcept of a GPO is that a group of businesses can come togetherand buy products cheaper than any single company can. This modelmay or may not be beneficial for the Coca-Colas, Wal-Marts, orJohnson &amp; Johnsons of the world, but they are great for thesmall to medium size business because they allow the little guysto buy their products on the discount level of one of these hugecorp...	</description>
	<content:encoded><![CDATA[GPO's Group Purchasing Organizations have been around forabout ten years primarily in the healthcare industry. The basicconcept of a GPO is that a group of businesses can come togetherand buy products cheaper than any single company can. This modelmay or may not be beneficial for the Coca-Cola's, Wal-Mart's, orJohnson &amp; Johnson's of the world, but they are great for thesmall to medium size business because they allow the little guysto buy their products on the discount level of one of these hugecorporations.As industries are expanding and products are being developed, weare seeing GPO's spread into the education, printing, officesupplies, and consumer products fields. Manufacturers arewilling to cut their margins and deliver products at wholesaleprices for the volume of customers the GPO's offer. In mostscenarios GPO's can save businesses anywhere from  -  offtheir already competitive prices.GPO's are exclusive to members meaning that your business wouldpay a m...]]></content:encoded>
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<item>
	<title>different types of advertising</title>
	<link>http://koala.im/137837-different-types-of-advertising.html</link>
	<pubDate>Fri, 23 Jul 2010 08:56:29 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        Advertising is a form of communication used to help sell products and services. Typically it communicates a message including the name of the product or service and how that product or service could potentially benefit the consumer. However, Advertising does typically attempt to persuade potential customers to purchase or to consume more of a particular brand of product or service. Modern advertising developed with the rise of mass production in the late th and early th centuries.  Many advertis...	</description>
	<content:encoded><![CDATA[Advertising is a form of communication used to help sell products and services. Typically it communicates a message including the name of the product or service and how that product or service could potentially benefit the consumer. However, Advertising does typically attempt to persuade potential customers to purchase or to consume more of a particular&lt;a rel&quot;nofollow&quot; onClick&quot;javascript:pageTracker.trackPageview'outgoingarticleexitlink';&quot; href&quot;http:englishurban.blogspot.comadvertising.html&quot; title&quot;bunty mann s blog&quot;&gt; brand of product or service&lt;a&gt;. Modern advertising developed with the rise of mass production in the late th and early th centuries.  Many advertisements are designed to generate increased consumption of those products and services through the creation and reinvention of the &quot;brand image&quot;. For these purposes, advertisements sometimes embed their persuasive message with factual information. There are many media used to deliver these messages, i...]]></content:encoded>
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<item>
	<title>advertising ideas</title>
	<link>http://koala.im/104052-advertising-ideas.html</link>
	<pubDate>Wed, 21 Jul 2010 12:35:15 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        The most important element of advertising is not information but suggestion more or less making use of associations, emotions appeal to emotion and drives dormant in the sub-conscience of people, such as sex drive, herd instinct, of desires, such as happiness, health, fitness, appearance, self-esteem, reputation, belonging, social status, identity, adventure, distraction, reward, of fears appeal to fear, such as illness, weaknesses, loneliness, need, uncertainty, security or of prejudices, learn...	</description>
	<content:encoded><![CDATA[The most important element of advertising is not information but suggestion more or less making use of associations, emotions appeal to emotion and drives dormant in the sub-conscience of people, such as sex drive, herd instinct, of desires, such as happiness, health, fitness, appearance, self-esteem, reputation, belonging, social status, identity, adventure, distraction, reward, of fears appeal to fear, such as illness, weaknesses, loneliness, need, uncertainty, security or of prejudices, learned opinions and comforts. 'All human needs, relationships, and fears ' the deepest recesses of the human psyche ' become mere means for the expansion of the commodity universe under the force of modern marketing. With the rise to prominence of modern marketing, commercialism ' the translation of human relations into commodity relations ' although a phenomenon intrinsic to capitalism, has expanded exponentially.' 'Cause-related marketing' in which advertisers link their product to some wo...]]></content:encoded>
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<item>
	<title>How One Free Advertising Method Can Transform Your Income</title>
	<link>http://koala.im/455330-How-One-Free-Advertising-Method-Can-Transform-Your-Income.html</link>
	<pubDate>Tue, 20 Jul 2010 17:50:36 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        How One Free Advertising Method Can Transform Your Income By AlMartinovic A great way to get the word out about your business in a hurryis something so simple and effective yet few marketers onlinetake advantage of it. What if you can advertise for free and get potentially thousandsof people to see your message? What if this same concept isviral and starts spreading all over the internet? What if this same concept builds trust and credibility andbrands you online as an expert? What could it poss...	</description>
	<content:encoded><![CDATA[How One Free Advertising Method Can Transform Your Income By AlMartinovic A great way to get the word out about your business in a hurryis something so simple and effective yet few marketers onlinetake advantage of it. What if you can advertise for free and get potentially thousandsof people to see your message? What if this same concept isviral and starts spreading all over the internet? What if this same concept builds trust and credibility andbrands you online as an expert? What could it possibly be? It's staring you right in the face and you don't even know it!It's called Article Writing. Publishers are always looking for content for their ezine. Youcan give them that content by writing an article about somethingyou know about or by sharing your experiences and if they likeyour article they will then publish it. Then at the end of your article include a small bio or resourcebox with a link to what you are promoting. This is where youwill get your free advertising....]]></content:encoded>
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<item>
	<title>Business Coaching Legacy</title>
	<link>http://koala.im/557940-Business-Coaching-Legacy.html</link>
	<pubDate>Mon, 19 Jul 2010 14:02:20 -0500</pubDate>
	<category><![CDATA[Self Improvement]]></category>
	<description>
        Updating my will has been on my mind for quite some time now.Life circumstances change, kids grow-up, financial situationschanges. I procrastinated for a very long time about this will.Now that it is, I feel very satisfied and pleased. There ispeace in that corner of my mind that nagged and nagged about itfor so long. You don't have to be a rocket scientist to realizethat people, myself included, avoid making out wills becausethey don't want to confront their own mortality or have to faceup to m...	</description>
	<content:encoded><![CDATA[Updating my will has been on my mind for quite some time now.Life circumstances change, kids grow-up, financial situationschanges. I procrastinated for a very long time about this will.Now that it is, I feel very satisfied and pleased. There ispeace in that corner of my mind that nagged and nagged about itfor so long. You don't have to be a rocket scientist to realizethat people, myself included, avoid making out wills becausethey don't want to confront their own mortality or have to faceup to making difficult decisions.One of the things I learned from the process of making a will isthat a will is an expression of love for the living. After all,the loss of you will be difficult enough for your loved ones tobear. Why add to their angst with legal problems, emotionalconfrontations with family members and possible financial losses.The living, that is, those left behind, will make of a will whatthey will. Make no mistake, the will, is taken seriously bythose left behind. Un...]]></content:encoded>
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<item>
	<title>Learning DXInOne and the E-Currency Exchange Business for free</title>
	<link>http://koala.im/742816-Learning-DXInOne-and-the-E-Currency-Exchange-Business-for-free.html</link>
	<pubDate>Sat, 17 Jul 2010 16:40:50 -0500</pubDate>
	<category><![CDATA[Self Improvement]]></category>
	<description>
         What is the E-Currency Exchange Business?Also known as E-Currency Trading, E-Currency Exchange isabsolutely one of the best new business opportunities many of ushave seen in years. E-currencies keep growing by the day andmore and more online businesses are accepting e-currency fortheir products and services. Its never been a better time toget into this business, so the earlier you start, the faster youcan grow your portfolio. E-Currency Exchange is the exchange of one e-currency foranother. E-c...	</description>
	<content:encoded><![CDATA[ What is the E-Currency Exchange Business?Also known as E-Currency Trading, E-Currency Exchange isabsolutely one of the best new business opportunities many of ushave seen in years. E-currencies keep growing by the day andmore and more online businesses are accepting e-currency fortheir products and services. It's never been a better time toget into this business, so the earlier you start, the faster youcan grow your portfolio. E-Currency Exchange is the exchange of one e-currency foranother. E-currencies are the most efficient form of instantpayments available for personal and business worldwide. PayPal,INT Gold, e-Gold, e-Bullion, etc. are all forms of e-currencies.E-Currencies are a form of currency that are optimized forinternet use and are instantly transferable internationally.E-Currencies are based in value to some form of hard currency orprecious metals.Every month, millions of people from all over the world exchangeone e-currency for another when doing online ...]]></content:encoded>
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<item>
	<title>advertising career</title>
	<link>http://koala.im/998772-advertising-career.html</link>
	<pubDate>Thu, 08 Jul 2010 17:21:02 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        Increasingly, other media are overtaking many of the traditional media such as television, radio and newspaper because of a shift toward consumer's usage of the Internet for news and music as well as devices like digital video recorders DVR's such as TiVo. Advertising on the World Wide Web is a recent phenomenon. Prices of Web-based advertising space are dependent on the relevance of the surrounding web content and the traffic that the website receives. Digital signage is poised to become a majo...	</description>
	<content:encoded><![CDATA[Increasingly, other media are overtaking many of the &quot;traditional&quot; media such as television, radio and newspaper because of a shift toward consumer's usage of the Internet for news and music as well as devices like digital video recorders DVR's such as TiVo. Advertising on the World Wide Web is a recent phenomenon. Prices of Web-based advertising space are dependent on the &quot;relevance&quot; of the surrounding web content and the traffic that the website receives. &lt;a rel&quot;nofollow&quot; onClick&quot;javascript:pageTracker.trackPageview'outgoingarticleexitlink';&quot; href&quot;http:englishurban.blogspot.comadvertising.html&quot; title&quot;bunty mann s blog&quot;&gt;Digital signage is poised&lt;a&gt; to become a major mass media because of its ability to reach larger audiences for less money. Digital signage also offer the unique ability to see the target audience where they are reached by the medium. Technology advances has also made it possible to control the message on digital signage with much precision, ena...]]></content:encoded>
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<item>
	<title>Advertising And Marketing, Finally, A Plan!!</title>
	<link>http://koala.im/994727-Advertising-And-Marketing-Finally-A-Plan.html</link>
	<pubDate>Thu, 01 Jul 2010 12:36:38 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        First things first, let's define the two. Advertising is the actof getting your message in front of an audience. There are anynumber of ways to do this, that's really not the theme of thismessage. Being able to track a sale backwards to the advertisingthat produced it, is.Second, Marketing is the over all process you use to promoteyour products andor services. This includes advertising, but isin no way limited to advertising. Again the theme here is not totalk about marketing techniques, but the...	</description>
	<content:encoded><![CDATA[First things first, let's define the two. Advertising is the actof getting your message in front of an audience. There are anynumber of ways to do this, that's really not the theme of thismessage. Being able to track a sale backwards to the advertisingthat produced it, is.Second, Marketing is the over all process you use to promoteyour products andor services. This includes advertising, but isin no way limited to advertising. Again the theme here is not totalk about marketing techniques, but the method's you can use totrack their success.The very nature of the Internet provides you with a variety ofunique tracking methods. At it's very simplest you can produce separate web pages to advertise in  different forums.EXAMPLE: You have a page selling widgets you want to do a bannercampaign with  different banners. You can create  mirrorpages i.e. Widgets.html, Widgets.html, Widgets.html etc, etc.In this way a different URL is associated with each of thedifferent b...]]></content:encoded>
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<item>
	<title>types of advertising</title>
	<link>http://koala.im/101155-types-of-advertising.html</link>
	<pubDate>Fri, 25 Jun 2010 11:47:34 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        Hyper-commercialism and the commercial tidal wave Criticism of advertising is closely linked with criticism of media and often interchangeable. They can refer to its audio-visual aspects e. g. cluttering of public spaces and airwaves, environmental aspects e. g. pollution, oversize packaging, increasing consumption, political aspects e. g. media dependency, free speech, censorship, financial aspects costs, ethicalmoralsocial aspects e. g. sub-conscious influencing, invasion of privacy, increasin...	</description>
	<content:encoded><![CDATA[&lt;a rel&quot;nofollow&quot; onClick&quot;javascript:pageTracker.trackPageview'outgoingarticleexitlink';&quot; href&quot;http:englishurban.blogspot.comadvertising.html&quot; title&quot;bunty mann s blog&quot;&gt;Hyper-commercialism and the commercial tidal wave&lt;a&gt; Criticism of advertising is closely linked with criticism of media and often interchangeable. They can refer to its audio-visual aspects e. g. cluttering of public spaces and airwaves, environmental aspects e. g. pollution, oversize packaging, increasing consumption, political aspects e. g. media dependency, free speech, censorship, financial aspects costs, ethicalmoralsocial aspects e. g. sub-conscious influencing, invasion of privacy, increasing consumption and waste, target groups, certain products, honesty and, of course, a mix thereof. Some aspects can be subdivided further and some can cover more than one category. As &lt;a rel&quot;nofollow&quot; onClick&quot;javascript:pageTracker.trackPageview'outgoingarticleexitlink';&quot; href&quot;http:en...]]></content:encoded>
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	<title>Persistant Advertising Will Do No Harm!</title>
	<link>http://koala.im/838924-Persistant-Advertising-Will-Do-No-Harm.html</link>
	<pubDate>Sun, 20 Jun 2010 03:00:40 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        Persistant Advertising Will Do No Harm!By: Martin LemieuxFrom my experience, I've been on many discussion groups and havespoken to many other like minded people. The one topic thatalways seems to arise is how to get massive sales right away.Not only massive sales but quick sales. Well let me clearsomething up for you. Creating MASSIVE sales takes muchdedication, persistence and especially patience. Not to mentionplanning &amp; money!See the unfortunate part is that people give up. Not only dothey gi...	</description>
	<content:encoded><![CDATA[Persistant Advertising Will Do No Harm!By: Martin LemieuxFrom my experience, I've been on many discussion groups and havespoken to many other like minded people. The one topic thatalways seems to arise is how to get massive sales right away.Not only massive sales but quick sales. Well let me clearsomething up for you. Creating MASSIVE sales takes muchdedication, persistence and especially patience. Not to mentionplanning &amp; money!See the unfortunate part is that people give up. Not only dothey give up but they usually give up right before they succeed.I have a friend who's tried  times to start a roofing businessand keep it going. I asked him, what kind of marketing plan didyou have? He said &quot;well none actually, I was trying to rely on word ofmouth advertising to get me started and a few ads here andthere&quot;.Now, don't get me wrong, if you can get a fantastic &quot;word ormouth&quot; campaign going then you won't have any problems. See theproblem wasn't that my friend couldn't d...]]></content:encoded>
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<item>
	<title>Home Business Tax Tips</title>
	<link>http://koala.im/623727-Home-Business-Tax-Tips.html</link>
	<pubDate>Tue, 15 Jun 2010 19:09:38 -0500</pubDate>
	<category><![CDATA[Self Improvement]]></category>
	<description>
        If you have recently started an Internet or home business,you're probably a little intimidated by having to submit a taxreturn and the possibilities of being audited. Simply follow these guidelines and rest assured that filing yournext tax return will go smoothly. Get yourself an accounting ledger booklet The first thing thatyou need to do at the beginning of every year is purchaseyourself a accounting ledger booklet. These can be found at yourlocal office supply store and can be found for under...	</description>
	<content:encoded><![CDATA[If you have recently started an Internet or home business,you're probably a little intimidated by having to submit a taxreturn and the possibilities of being audited. Simply follow these guidelines and rest assured that filing yournext tax return will go smoothly. Get yourself an accounting ledger booklet The first thing thatyou need to do at the beginning of every year is purchaseyourself a accounting ledger booklet. These can be found at yourlocal office supply store and can be found for under . Youcan deduct your mileage and the accounting ledger also. Keep amileage tracking sheet in your car Each year I make myself asimple spreadsheet that I keep in the glove compartment of mycar. Each time that I need to get office supplies, or I go tothe post office to mail flyers, I write my beginning and endingmileage down on the spreadsheet. At the end of the year, I justtransfer the mileage over to my accounting ledger. Keep track of your Utilities If you have a room in you...]]></content:encoded>
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<item>
	<title>definition of advertising</title>
	<link>http://koala.im/633730-definition-of-advertising.html</link>
	<pubDate>Sun, 06 Jun 2010 12:57:27 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        Trends With the dawn of the Internet came many new advertising opportunities. Popup, Flash, banner, Popunder, advergaming, and email advertisements the last often being a form of spam are now commonplace. The ability to record shows on digital video recorders such as TiVo allow users to record the programs for later viewing, enabling them to fast forward through commercials. Additionally, as more seasons of pre-recorded box sets are offered for sale of television programs; fewer people watch the...	</description>
	<content:encoded><![CDATA[&lt;a rel&quot;nofollow&quot; onClick&quot;javascript:pageTracker.trackPageview'outgoingarticleexitlink';&quot; href&quot;http:englishurban.blogspot.comadvertising.html&quot; title&quot;bunty mann s blog&quot;&gt;Trends&lt;a&gt; With the dawn of the Internet came many new advertising opportunities. Popup, Flash, banner, Popunder, advergaming, and email advertisements the last often being a form of spam are now commonplace. The ability to record shows on digital video recorders such as TiVo allow users to record the programs for later viewing, enabling them to fast forward through commercials. Additionally, as more seasons of pre-recorded box sets are offered for sale of television programs; fewer people watch the shows on TV. However, the fact that these sets are sold, means the company will receive additional profits from the sales of these sets. To counter this effect, many advertisers have opted for product placement on TV shows like Survivor. Particularly since the rise of &quot;entertaining&quot; advertising, some ...]]></content:encoded>
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	<title>E-Marketing: Greening the Advertising Process</title>
	<link>http://koala.im/429175-E-Marketing-Greening-the-Advertising-Process.html</link>
	<pubDate>Fri, 04 Jun 2010 01:10:26 -0500</pubDate>
	<category><![CDATA[Business]]></category>
	<description>
        Amidst the looming environmental catastrophe, the 'in' thing nowadays for a lot of organizations is how to espouse environmental accountability. Companies are taking action either through promoting environmental consciousness as part of their corporate social responsibility or by developing new ways to do things that are environmentally acceptable.  From green bags to nontoxic inks, businesses are taking up the cudgels in behalf of the environment. Businesses are taking advantage of technology t...	</description>
	<content:encoded><![CDATA[Amidst the looming environmental catastrophe, the 'in' thing nowadays for a lot of organizations is how to espouse environmental accountability. Companies are taking action either through promoting environmental consciousness as part of their corporate social responsibility or by developing new ways to do things that are environmentally acceptable.  From green bags to nontoxic inks, businesses are taking up the cudgels in behalf of the environment. Businesses are taking advantage of technology to make every process environmentally safe. For instance, businesses are now into e-marketing, e-shopping, blogging, social networks ' and all things e ' in lieu of the traditional way of advertising which uses a lot of resources including paper and ink. The good thing here is that companies are now conscious of how much they leave or take in the environment. &lt;a rel&quot;nofollow&quot; onClick&quot;javascript:pageTracker.trackPageview'outgoingarticleexitlink';&quot; href&quot;http:www.printplace.com&quot;&gt;online...]]></content:encoded>
	<guid isPermaLink="false">http://koala.im/429175-E-Marketing-Greening-the-Advertising-Process.html</guid>
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<item>
	<title>Push vs. Pull Advertising</title>
	<link>http://koala.im/175850-Push-vs-Pull-Advertising.html</link>
	<pubDate>Tue, 01 Jun 2010 02:24:37 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        Please feel free to publish this article and resource box inyour ezine, newsletter, offline publication or website. A copywould be appreciated at mailto: infolessonsfromthefront.com.Push vs. Pull Advertising - Understand the Consequences for yourProduct or ServiceYou will save yourself a considerable amount of time and moneyif you first determine your products or services suitabilityfor pull and push advertising.Pull advertising is geared to draw visitors to your website whenthey are actively se...	</description>
	<content:encoded><![CDATA[Please feel free to publish this article and resource box inyour ezine, newsletter, offline publication or website. A copywould be appreciated at mailto: infolessonsfromthefront.com.Push vs. Pull Advertising - Understand the Consequences for yourProduct or ServiceYou will save yourself a considerable amount of time and moneyif you first determine your product's or service's suitabilityfor &quot;pull&quot; and &quot;push&quot; advertising.Pull advertising is geared to draw visitors to your website whenthey are actively seeking your product or service. Primeexamples of pull advertising are search engine optimization,cost per click search engines, directory listings, yellow pageads, and shopping portals such as mySimon and DealTime.Push advertising refers to all efforts to get the word out to anentire group of potential customers in order to hit the few thatmany be currently interested in your product or service. Mosttraditional offline advertising efforts magazine, billboard,newspaper, ...]]></content:encoded>
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<item>
	<title>How To Promote Your Business Through Social Networking Sites</title>
	<link>http://koala.im/159483-How-To-Promote-Your-Business-Through-Social-Networking-Sites.html</link>
	<pubDate>Mon, 31 May 2010 02:40:57 -0500</pubDate>
	<category><![CDATA[Relationships]]></category>
	<description>
        The goal of most business owners is to make money. This often results with the selling of a particular product or service. However, to sell that product or service business owners need to alert the general public. Customer cannot buy a product or a service if they do not know that it exists. That is why, as a business owner, you need to advertise your business. When it comes to advertising there are many business owners who literally cringe. Are you doing this now? There is a good chance that yo...	</description>
	<content:encoded><![CDATA[The goal of most business owners is to make money. This often results with the selling of a particular product or service. However, to sell that product or service business owners need to alert the general public. Customer cannot buy a product or a service if they do not know that it exists. That is why, as a business owner, you need to advertise your business. When it comes to advertising there are many business owners who literally cringe. Are you doing this now? There is a good chance that you are because many advertising methods cost money. As a business owner you want to make money not spend it, right? Unfortunately, if you believe that all forms of advertising take money, you are sadly mistaken. Although you may have to spend money to make your business what you want it to be, there are ways to promote your business and the products or services that you sell without having to spend any money at all. Is your curiosity peaked yet? There is a good chance that it is, rightfully so....]]></content:encoded>
	<guid isPermaLink="false">http://koala.im/159483-How-To-Promote-Your-Business-Through-Social-Networking-Sites.html</guid>
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	<title>How To Use Social Networking Site For Promotion</title>
	<link>http://koala.im/672639-How-To-Use-Social-Networking-Site-For-Promotion.html</link>
	<pubDate>Sun, 30 May 2010 01:56:20 -0500</pubDate>
	<category><![CDATA[Relationships]]></category>
	<description>
        Do you own or operate your own website? With the rising popularity of the internet, there is a good chance that you do. A large number of internet users run their own personal websites, but others run their websites as a way to make money. Of course, any website owner wishes to promote their online website, but those who rely on their websites for income are more willing to. Whichever type of website you have, did you know that you could help to promote it with online social networking websites?...	</description>
	<content:encoded><![CDATA[Do you own or operate your own website? With the rising popularity of the internet, there is a good chance that you do. A large number of internet users run their own personal websites, but others run their websites as a way to make money. Of course, any website owner wishes to promote their online website, but those who rely on their websites for income are more willing to. Whichever type of website you have, did you know that you could help to promote it with online social networking websites? If you are wondering how and why you should use social networking websites to promote your online website, you are not alone. A fairly large numbers of internet users aren't even sure what social networking sites are or how they work. Online social networking websites are like online communities. They give internet users an easy and fairly safe way to come together. Many social networking websites are designed to make it easier for you to search for and make contact with other internet users, e...]]></content:encoded>
	<guid isPermaLink="false">http://koala.im/672639-How-To-Use-Social-Networking-Site-For-Promotion.html</guid>
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<item>
	<title>Stellar Concepts and Design announces the launch of 'SCD Marketing and Advertising', a new Company.</title>
	<link>http://koala.im/302770-Stellar-Concepts-and-Design-announces-the-launch-of-SCD-Marketing-and-Advertising-a-new-Company.html</link>
	<pubDate>Sat, 29 May 2010 00:39:33 -0500</pubDate>
	<category><![CDATA[Marketing]]></category>
	<description>
        Simon Rothon, Senior Vice-President Global Marketing Services Unilever, has once remarked, Its marketing wisdom that the advertisers that sustain advertising at the optimum level in a downturn are the ones that emerge with a much more sprightly step when they come out of recession.  The above statement seems to be truly applicable to Stellar Concepts and Design, nations one of the leading full service marketing and advertising company specializing in all areas of marketing, that in spite of the ...	</description>
	<content:encoded><![CDATA[Simon Rothon, Senior Vice-President Global Marketing Services Unilever, has once remarked, 'It's marketing wisdom that the advertisers that sustain advertising at the optimum level in a downturn are the ones that emerge with a much more sprightly step when they come out of recession.'  The above statement seems to be truly applicable to Stellar Concepts and Design, nation's one of the leading full service marketing and advertising company specializing in all areas of marketing, that in spite of the economic heat they are all set to open a new division called SCD Marketing and Advertising.  'This division will cater specifically to medium and large companies, such as the companies having very large advertising budgets and require large marketing teams to cater to them. From web design to SEO to video websites and just about everything online and offline in between, both the companies will function in tandem and will stay sister companies to each other,' informs Anthony Guidice, Stella...]]></content:encoded>
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<item>
	<title>Using Social Media To Save Money</title>
	<link>http://koala.im/612082-Using-Social-Media-To-Save-Money.html</link>
	<pubDate>Thu, 27 May 2010 01:13:19 -0500</pubDate>
	<category><![CDATA[Shopping]]></category>
	<description>
                      Social promoting campaigns have become one of the most important tools that any organization will use when launching a new item or service. These campaigns have truly changed the way advertising is done by companies and businesses. They are able to reach large groups of individuals, various ages and individuals of all economic backgrounds. It is vital to keep the campaigns focused and to the point. The greatest campaigns are ones that get directly to the heart of the matter. That i...	</description>
	<content:encoded><![CDATA[              Social promoting campaigns have become one of the most important tools that any organization will use when launching a new item or service. These campaigns have truly changed the way advertising is done by companies and businesses. They are able to reach large groups of individuals, various ages and individuals of all economic backgrounds. It is vital to keep the campaigns focused and to the point. The greatest campaigns are ones that get directly to the heart of the matter. That is an specifically true point for social marketing campaigns. The targeted consumers for these campaigns are fast paced and moving quickly in their day-to-day activities. For a campaign to grab their attention, it needs to fit in with their lives. Social advertising campaigns are a smart choice for any business, not only because of the vast amount of individuals that will be reached, but also because of the buzz that media outlets often times create around these campaigns. Creating an effectiv...]]></content:encoded>
	<guid isPermaLink="false">http://koala.im/612082-Using-Social-Media-To-Save-Money.html</guid>
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	<title>Cheap Advertising Methods That Work!</title>
	<link>http://koala.im/247669-Cheap-Advertising-Methods-That-Work.html</link>
	<pubDate>Wed, 26 May 2010 00:53:48 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        Cheap Advertising Methods That Work! by BB Lee CAdvertising is necessary to get name recognition for yourbusiness and attract customers. But, what steps can you take toadvertise your business if your promotion budget is limited?Plenty!The following methods are some of the best and cheapest ways topromote your business online.-Start An Ezine That's right! Start your very own ezine. This isan excellent way to get immediate recognition for your businesswithout spending a dime. It's easy to start a ...	</description>
	<content:encoded><![CDATA[Cheap Advertising Methods That Work! by BB Lee CAdvertising is necessary to get name recognition for yourbusiness and attract customers. But, what steps can you take toadvertise your business if your promotion budget is limited?Plenty!The following methods are some of the best and cheapest ways topromote your business online.-Start An Ezine That's right! Start your very own ezine. This isan excellent way to get immediate recognition for your businesswithout spending a dime. It's easy to start a special interestezine on the Internet. Several free list hosting services willhandle all the emailing duties and subscribers. Here's onesource below:http:www.topica.com-Ad Swaps...Once you have an ezine start swapping ads with otherezine owners. You will score big time if you swap ads with amajor player. -Trade Links..trade links with similar sites. Your search enginerank will increase if your site links with many sites. Leadingto more website visitors.-Search Engine ...]]></content:encoded>
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<item>
	<title>How To Screen Your Visitors When Using Pay Per Click Advertising</title>
	<link>http://koala.im/874332-How-To-Screen-Your-Visitors-When-Using-Pay-Per-Click-Advertising.html</link>
	<pubDate>Tue, 25 May 2010 01:21:35 -0500</pubDate>
	<category><![CDATA[Advertising]]></category>
	<description>
        If you are using pay per click advertising, I don't need to tellyou that it can get very expensive if you have a lot ofunnecessary click throughs. In this article I will explain howto screen your visitors and how to apply it to your pay perclick advertising campaign, so that you can screen your visitorsbefore they click through.How It WorksTo minimize the amount of unnecessary click throughs, we aregoing to talk about a screening technique that is used incopywriting. A good copywriter has the ab...	</description>
	<content:encoded><![CDATA[If you are using pay per click advertising, I don't need to tellyou that it can get very expensive if you have a lot ofunnecessary click throughs. In this article I will explain howto screen your visitors and how to apply it to your pay perclick advertising campaign, so that you can screen your visitorsbefore they click through.How It WorksTo minimize the amount of unnecessary click throughs, we aregoing to talk about a screening technique that is used incopywriting. A good copywriter has the ablity to screen theserious individuals from the test pilots, before the sale isinitially made.By using this screening technique you will dramatically decreasethe amount of refunds that you could be receiving. In this case,you need to be specific about your product or service withoutgiving too many details, this will eliminate unnecessary clickthroughs. When it comes time to develop an ad that best describes youroffer, you need to use precise wording. If you use any ambiguouswor...]]></content:encoded>
	<guid isPermaLink="false">http://koala.im/874332-How-To-Screen-Your-Visitors-When-Using-Pay-Per-Click-Advertising.html</guid>
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